Go through your notes and type up a clear, detailed brief for yourself and share it with anyone else on your team. Put simply, this part of the brief will encourage you to distil precisely what the problem is that you are addressing with a new site.
Google any articles about them. It is always helpful to be provided with a brochure, some marketing literature or the annual report to help get a feel for the company, so include them with the brief.
Speak to your customers and get them involved in the briefing process. How will you get to that scenario? Do you have the resources or skills to create and supply the text to go on the website?
This is another reason why it is so crucial to have a website working party within your organisation, and for you to encourage people to take part in the sourcing and publishing of new information. All this detail is, as I hope you can see, crucial. You may also wish to show any new designs to customers to source some opinions from those people who matter most.
For e-commerce websites, you should detail who you bank with — this will be important for deciding on which payment gateway you should use. Presenting accurate timings to an agency will result in a far smoother project.
Two coffee shops sell the same basic product, coffee, but they appeal to their audiences in quite different ways. So also detail anything else that could be relevant.
Highlight the important parts of each, or make notes in the margins. This much we know.
Speak to your customers and get them involved in the briefing process. Start with a color then add fonts or type treatments. Your business Give the designer an understanding of who you are, what your business does, where you are heading, and how your brand should be portrayed.
Your clients should provide you with a handful of examples prior to starting the design phase.
When designing the marketing campaign for songwriter Sara Lyn Baril, the call to action IS the campaign—and so easily measurable. Then imagine how much you could learn from a four and half hour masterclass on encouraging users to complete your calls to action.
Has it addressed the problem we had before, or do we have the same problem only with new pictures and copy? Putting the creative brief online for the design team is a fantastic idea.
Who is sourcing content? Make sure you ask about things like blog integration or social networking features, too.If you’re reading this, the chances are that you have been given the task of writing a brief for a new website or a redesign of your old website.
You’re in luck: this page will help guide you through the process. The web design company will need to know a bit about your company in order to get a feel for how they should design your.
There are a number of basic components that any good design brief includes. Getting your clients to include each of these in their brief makes your job as a designer that much easier.
Writing a web design brief I have had the pleasure of being involved on both sides of the website procurement process - answering RFPs (Request for Proposal, or Tenders in the UK) and in helping clients to draft web design briefs.5/5(7).
A web design brief is a document that guides the entire web design process. It should be as comprehensive and detailed as possible, and serve as a common point of reference for all parties involved. Clearly communicating your requirements is critical to getting a website you love.
Writing a website design brief that gets results 5 tips to help create the perfect web design brief Writing the perfect brief may not be a wholly realistic goal, but you can go a long way to ensuring the. Writing a web design brief I have had the pleasure of being involved on both sides of the website procurement process - answering RFPs (Request for Proposal, or Tenders in the UK) and in helping clients to draft web design briefs.5/5(7).Download